Business Planning Guide
Your step-by-step guide to creating a comprehensive business plan
Executive Summary
A concise overview of your entire business plan
The executive summary is the most important section of your business plan. It provides a concise overview of the entire plan and should capture the reader's attention and make them want to learn more about your company.
What to Include:
- Mission statement - A brief explanation of your business's purpose
- Company information - When your business was formed, founders' names and roles
- Growth highlights - Key milestones achieved
- Products/services - Brief description of what you sell
- Financial information - Current sales and profitability
- Future plans - Where you want to take your business
Pro Tip:
Although the executive summary appears first in a business plan, write it last. This way, you can summarize each section of your plan effectively.
Example:
"GreenGrow Organics is an urban farming startup founded in 2023 by agricultural experts Jane Smith and John Doe. Our mission is to bring fresh, organic produce to urban food deserts while creating sustainable local jobs. In our first six months, we've established two urban greenhouse locations and secured contracts with five local restaurants. Our proprietary vertical farming technology allows us to grow 3x more produce per square foot than traditional methods. With current monthly revenue of $15,000 and projected growth of 25% quarter-over-quarter, we're seeking $250,000 in funding to expand to three additional locations by the end of next year."
Remember to customize this section to fit your specific business needs.